Why Dakota Vision Center...

We offer individual style.

Dakota Vision houses the largest eyewear selection in Sioux Falls with over 2,000 frames displayed including a large selection of designer frames for men, women, and children. We have frames by Guess, Prada, Tiffany, Nike, and Kliik. We carry a wide array of performance sunwear from Ray Ban, Maui Jim, and Oakley along with high fashion sunwear from Coach, Prada, and Vogue. There is a frame for every face and every style.

We offer clearer vision.

New lens technologies can change how you see the world.  Dakota Vision utilizes the latest in lens materials and treatments for an exceptional visual experience.  Products such as anti-reflective treatments help reduce distracting glare providing the crispest possible vision.

We offer peace of mind.

You can rest easy knowing your frames and lenses are protected with our Free 2 year frame and premium lens warranties.

We promise to repair or replace your frames at no additional cost to you for 2 years from the original purchase date. This applies to any defective product or accidental breakage with the only exceptions being loss, theft, and extreme abuse.  We also include a free 2 year lens warranty with the purchase of premium lens treatments.  This warranty replaces your lenses one time at no charge within 2 years of purchase when you feel it is needed.

We have experience on our side.

Our practice was built on quality and service by Optometrists who are experts in their field.  Dr. Sampson, Dr. Ankrum, and Dr. Haeder believe that every patient deserves one on one attention.  They will take the time to thoroughly review and discuss your prescription needs with you and answer any questions you may have.

Our optical team has over 100 years of combined experience in the eye care industry.  We know how to properly select eyewear based on your individual wants and needs.  We work one on one with each patient to ensure you understand your eyewear options and to ensure your needs are met.

Our mission is to be the best care in sight by providing excellent quality and service.

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